Those changes, among others, were unveiled by co-presidents Jason Hirschhorn, 38, and Mike Jones, 34, this week following the abrupt departure of CEO Owen Van Natta in February after just 10 months on the job.
The two remaining executives, who once shared a single office with Van Natta and now remain in it together, declined to comment much on Van Nattas departure, other than to say his decision to leave was between him and parent News Corp.s chief digital officer Jonathan Miller.
They also shed no new light on the ongoing ad-sharing deal with Google Inc., which forms the backbone of MySpaces [...]

The 30-second ads began appearing last week when users listen to songs on artist profiles, album pages, playlists and pop-out players. They expand on a trial that began in December.
The ads are impossible to avoid, unlike the visual, banner ads that can be put out of sight in background windows as users listen along while doing other Web surfing or computer work. But the audio ads are timed so that a user can listen to up to 100 songs on a playlist or to a full album with just a single interruption after the first song.
The oral pitches make online [...]

The people spoke on condition of anonymity because talks are confidential.
An announcement could be weeks away, and terms are still being negotiated, but MySpace is trying to revamp itself and its MySpace Music joint venture with the major recording companies.
An acquisition could bolster the unit of News Corp. by adding imeems approximately 4.5 million users, its technology and its executives, including founder and CEO Dalton Caldwell.
MySpace recently bought music recommendation service iLike for $20 million and gave the founding Partovi brothers new executive roles.
News of the talks was reported earlier by the blog TechCrunch.
San Francisco-based imeem launched its advertising-supported free [...]

Mark Rosenbaum, a former consultant to Metro-Goldwyn-Mayer Inc., will oversee budgeting, strategic planning and financial reporting, Los Angeles-based MySpace said. Rosenbaum, 47, who starts immediately, also worked as senior vice president of corporate finance at Gemstar-TV Guide International Inc.
Van Natta, who joined from rival Facebook Inc. in April, has focused on luring new talent to help boost advertising and add features for the sites 125 million users. While MySpace has yet to publicly spell out a new business strategy, it has introduced e-mail accounts, bought the music-recommendation [...]

The $20 million agreement to purchase iLike confirmed rumors that had circulated this week.
ILike, which has 55 million users, will remain headquartered in Seattle, and its management team will stay intact, with brothers Ali and Hadi Partovi in the top two slots. They founded the service in 2006 with $16.5 million in venture capital, mostly from Ticketmaster Entertainment Inc.
Owen Van Natta, who replaced co-founder Chris DeWolfe as MySpace chief executive in April, told reporters on a conference call that iLike technology will help MySpace users share songs, videos and games away from their MySpace home pages.
For instance, iLike already has [...]

The move comes a week after the News Corp. unit said it would cut 420 jobs in the U.S., or nearly 30 percent of its domestic work force. Combined, the cuts will reduce MySpaces employee base by nearly 40 percent to about 1,150.
“Our goal to tap into as many international markets as possible drove us to create too many offices around the globe, and with them came inefficiencies,” Chief Executive Owen Van Natta, a former executive at rival Facebook, said in a memo sent to employees Tuesday.
Van Natta, 39, started in his new job in April with a mandate to [...]

The move comes less than two months after MySpace, a unit of Rupert Murdochs News Corp., hired former Facebook executive Owen Van Natta, 39, as its new chief executive.
It also comes a day after data from tracking firm comScore show Facebook has caught up with MySpace in monthly U.S. visitors for the first time.
“Simply put, our staffing levels were bloated and hindered our ability to be an efficient and nimble team-oriented company,” Van Natta said in a statement.
The cuts amount to about 420 people, bringing the total number of MySpaces U.S. staff to 1,000. As of May, Facebook had about [...]

Owen Van Natta didnt detail specifics but indicated that the ability to make changes to the site was a reason he took the job of MySpace chief executive last month.
“When I look at MySpace theres just so much opportunity to build,” Van Natta said at The Wall Street Journals D: All Things Digital conference. “I took the job because theres a lot more that can be done around innovation.”
Though praised for its substantial entertainment content, MySpace has been criticized for falling behind rival Facebook when it comes to technology. Its worldwide user base has also stagnated at about 130 million, [...]

Michael Jones, whos founded several online businesses, will serve as MySpaces chief operating officer. Jones, 39, replaces Amit Kapur, who left last month.
Jason Hirschhorn, most recently the president of Sling Media Inc.s entertainment group, will be chief product officer, a new position that focuses on the sites look and feel.
Though praised for its substantial entertainment content, MySpace has been criticized for falling behind rival Facebook when it comes to technology. Its worldwide user base has also stagnated at about 130 million, compared with Facebooks 200 million.
Mondays appointments come in the heels of last weeks CEO shake-up at Beverly Hills, Calif.-based [...]

MySpace owner News Corp. said Wednesday the decision was made by mutual agreement with former AOL Chief Executive Jonathan Miller, who was appointed News Corp.s chief digital officer April 1.
DeWolfe, 43, helped launch the site in January 2004. He will remain on the board of MySpace China and be a strategic adviser to the company.
Co-founder Tom Anderson, 33, who is every account holders first friend and acts as its glitch fixer and president, is also in talks about taking a new role. Anderson is being considered for a creative product role that will take him away from his day-to-day responsibilities, [...]